BlueWeave Consulting, a leading strategic consulting and market research firm, in its recent study, estimated the India ceramic tiles market size at USD 5.94 billion in 2022. During the forecast period between 2023 and 2029, BlueWeave expects the India ceramic tiles market size to grow at a significant CAGR of 8.34% reaching a value of USD 10.41 billion by 2029. Major growth drivers for the India ceramic tiles market include the government’s supportive policy, high disposable income, and growing desire to enhance living and working spaces. The demand for hygiene-centric products like touchless bath ware and germ-free tiles is gaining prominence and is expected to continue to do so in the foreseeable future. The government’s big and country-wide schemes, such as ‘Pradhan Mantri Awas Yojana’ and ‘Smart Cities’ further boost the growth of the Indian real estate market. Also, the Real Estate (Regulation and Development) Act (RERA) enhances transparency and efficiency in the real estate sector, positively impacting the ceramic tile market. The residential segment, in particular, is anticipated to experience a surge in demand for ceramic tiles due to increased investments in home improvement projects, reflecting consumers’ desire to enhance the aesthetics of their living spaces. However, fluctuations in the prices of raw materials and negative effect of economic downturns on construction and renovation projects are anticipated to restrain the overall market growth during the period in analysis.
India Ceramic Tiles Market – Overview
The India ceramic tiles market refers to the industry and market segment within India that involves the production, distribution, and sale of ceramic tiles. Ceramic tiles are flat, thin, and often square or rectangular pieces made from clay and other natural materials. They are widely used for covering floors, walls, and other surfaces in residential, commercial, and industrial settings. The Indian ceramic tiles market encompasses various manufacturers, distributors, and retailers involved in the production and supply of ceramic tiles. The India ceramic tiles market growth is influenced by construction, real estate, interior design trends, and government policies impacting the housing and infrastructure sectors in India.
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Impact of COVID-19 on India Ceramic Tiles Market
COVID-19 pandemic adversely affected the India ceramic tiles market. This setback was concurrent with a substantial decline in India’s GDP in 2020, coupled with a -7.3% economic contraction in the April-June quarter of 2021. In March 2020, a nationwide lockdown led to the migration of around 10 million workers to their hometowns, resulting in a labor shortage and project delays for ceramic tile manufacturers. However, as the lockdown gradually eased, the ceramic tile industry displayed remarkable resilience by swiftly recovering from the crisis. As a result, the industry is now expected for robust post-COVID growth, underscoring its ability to overcome pandemic-induced challenges.
India Ceramic Tiles Market – By End User
Based on end user, the India ceramic tiles market is split into Residential and Non-residential segments. The residential segment holds a higher share in the India ceramic tiles market by end user. This trend is underpinned by the increasing demand for ceramic tiles in the residential construction sector, driven by factors such as rapid urbanization, population growth, and a rising middle-class population. Homeowners and property developers are increasingly incorporating ceramic tiles into interior and exterior spaces to enhance aesthetics and durability. Also, government housing initiatives like the Pradhan Mantri Awas Yojana, aimed at providing affordable housing to eligible families, have further boosted the utilization of ceramic tiles in residential construction projects, contributing to the segment’s dominance in the market.
Competitive Landscape
Major players operating in the India ceramic tiles market include Kajaria, Somany, Prism Johnson, AGL tiles, RAK Ceramics, Simpolo, Varmora, Orient Bell Ceramics, Nitco Tiles, and Sunhearrt Ceramik. To further enhance their market share, these companies employ various strategies, including mergers and acquisitions, partnerships, joint ventures, license agreements, and new product launches.
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